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The Most Creative People In Business 2012
These inspiring leaders are shaping the future of business in creative ways. Scroll to see the Top 100.
Eddie Izzard played 19 roles in ‘Great Expectations.’ Now she’s doing ‘Hamlet’
Adaptive clothing from Unhidden is drawing worthy attention—on the runway
This entrepreneur turned a secondhand-apparel show into a fashion destination
This Library of Congress scholar-in-residence is working to preserve and showcase Black media
How the NBA designed a more engaging app for hoops fans
Meet the woman forcing companies to cut their plastic production
She made ‘Thanksgiving’ memorable. Now Larissa FastHorse is turning to ‘Peter Pan’
This Stanford professor developed a new form of chemistry. Now she’s deploying it against cancer
This app helps gig workers guarantee their pay
How Reddit made itself more searchable
The secret behind the indie bookstore boom? An indie tech platform
Egg freezing and donation are complicated—this startup makes them easier
There are many chefs behind ‘The Bear.’ These two at FX have been crucial
This Gen Z economist has the finance world buzzing with his data-driven discoveries
This Comcast exec did the impossible: He created a TV remote that’s actually well designed
A24 spun a cosmetic brand out of the wild looks of ‘Euphoria’—meet the makeup artist behind it
How Lime CEO Wayne Ting defied the scooter rental odds and got to profitability
When a cancer drug trial has a 100% success rate, you want to know who’s behind it. (It’s Luis Diaz Jr.)
One of the world’s best new restaurants, Café Ohlone is a tribute to the land’s original people
How artist Nick Cave worked with Knoll to bring his singular vision to textile design
Meet The 100 Most Creative People in Business 2012
01 Ma Jun
How to clean up China's environment02 Rebecca Van Dyck
How to thrive anywhere in the world03 Adam Brotman
How not to reinvent the wheel and still merrily roll along04 Ron Johnson
How to think about the competition05 CeeLo Green
How to hide your creativity06 Leslie Berland
How to sell social inside your company07 Stefan Olander
How to follow the wisdom of tweens08 Ben Horowitz
How to invest in the next big thing09 Garet Hil
How to connect people for good10 Maelle Gavet
How to win over (very) skeptical Russian customers11 Jeremy Heimans
How to engage citizens12 Rosario Dawson & Maria Teresa Kumar
How to engage citizens13 Marci Harris
How to engage citizens14 Steven Zeitels
How to save Adele and improve medicine15 Roy Price
How to rethink content creation16 Laura Mather
How to think like your enemy17 Jessica Alba
How to woo an eco-conscious crowd18 Michael Karnjanaprakorn
How to transform education online19 Anka Mulder
How to transform education online20 Steve Lee
How to wrestle sci-fi into reality21 Claire Diaz-Ortiz
How not-for-profits can help everyone not stink at Twitter22 Matthew Schmidt
How to break out of top-down thinking23 Sarah Robb O'Hagan
How to redefine a flagging brand24 Miriah Meyer
How to create the future25 Janet Iwasa
How to create the future26 Nina Tandon
How to create the future27 Andrew Yang
How to create jobs28 Wes Anderson
How to get what you want when it doesn't exist29 Ben Smith
How to lead the social conversation30 Leila Takayama
How to make robots that people will like31 Kin Ying Lee
How to make fashion for a mass market32 Marvin Ammori
How to kill a bill on Capitol Hill33 Ken Parks
How to create cool content on top of cool content34 Diébédo Francis Kéré
How to tame the African sun35 Jeff Charney
How to keep a work culture fresh36 Björk
How to turn art into education37 Abanti Sankaranarayanan
How to sell a product without advertising38 Yael Cohen Braun
How to make people talk39 Tim Schafer
How to get to the next level40 Andrew Wilson
How to get to the next level41 Chelsea Howe
How to get to the next level42 Leah Busque
How to market to women without losing men43 Jimmy Smith
How to recruit the right people44 Deborah Borda
How to shake the cobwebs off old institutions45 Bruktawit Tigabu
How to save a generation of Ethiopian children46 Ross Martin
How to redefine the ad agency47 Masashi Kawamura
How to redefine the ad agency48 Lourenço Bustani
How to advertise in Brazil49 Neil deGrasse
How to spread your message as far as possible50 Bradford Shellhammer
How to compete in online retail51 Maria Popova
How to make the Internet more personal52 Eddie Opara
How to turn data into art53 Anand Rajaraman & Venky Harinarayan
How to connect people and products via social media54 Flavio Pripas & Renato Steinberg
How to socialize a new market55 Thomas Tull
How to tell amazing stories56 Rachael Chong
How to make people enjoy volunteering57 Cyrus Massoumi
How to service a highly skeptical industry58 T.J. Miller
How to be funny everywhere59 Julie Klausner
How to be funny everywhere60 Steve Porter
How to remix video into a hit song61 Robin Guenther
How to design a healthier building62 Ron J. Williams
How to simplify social netoworking63 Shara Senderoff
How to find a great intern64 Tony Haile
How to make data exciting65 Olajide Williams
How to teach health in low-income neighborhoods66 Danny Trinh
How to build an app that resonates67 Lee Linden
How to build an app that resonates68 Andrew Hsu
How to build an app that resonates69 Nadine Chahine
How to fix a social aliment's root cause70 Ren Ng
How to see differently71 Glenn Rink
How to enter a market if you've failed to make it there the first time72 Jared Leto
How to turn ideas into businesses73 Hannah Choi Granade
How to embrace unexpected opportunities74 Shaquille O'Neal
How to manage a celebrity's brand75 Ethan Marcotte
How to make a web page dynamic76 Mike Simonian & Maaike Evers
How to design with a strong point of view77 Alex Rainert
How to build on early success78 Aslaug Magnusdottir
How to bring products to market faster79 Rick Barrack
How to make retail exciting again80 Rachel Shechtman
How to make retail exciting again81 Jeff Fong
How to find design inspiration82 Cindy Au
How to expand your customer service83 Chris Milk
How to make emotionally resonant video84 Elvis Chau
How to tell a story in a single image85 Greg Gunn
How to reinvent the education system86 Sam Mogannam
How to get sales per square feet like an Apple Store87 Aziz Ansari
How to succeed in show business88 Rufus Griscom
How to build online communities around your content89 Vivi Zigler
How to build online communities around your content90 Marcus Samuelsson
How to creatively reflect your community91 Kibwe Tavares
How to appeal across cultures92 Neil Blumenthal
How to sell an old product in a new way93 Pamela Love
How to make international design, locally94 Jerri Chou
How to plan a great conference day95 Carrie Brownstein
How to be a social commentator96 Tal Dehtiar
How to build a global fashion business97 Carla Schmitzberger
How to build a global fashion business98 Edwin Neo
How to build a global fashion business99 Celestine Maddy
How to build your dream job100 Sally Grimes
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